Protected: Prepare For AW21 & Beyond | COVID Prediction Model For Fashion

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| 12 min readEver wonder why warehouse retailers like Costco feel different from other stores? It’s not just the bulk buying. These retailers run on principles that seem counterintuitive in today’s retail world. Yet they work brilliantly. With leading warehouse chains operating 500+ locations and employing hundreds of thousands worldwide, they demonstrate how understanding consumer demand creates unstoppable […]
| 7 min readIn today’s hypercompetitive retail environment, margin erosion is often not the consequence of declining customer demand but the result of strategic missteps. One of the most insightful models to understand these dynamics is the Prisoner’s Dilemma, a classic framework in game theory. While originally rooted in abstract economics, the Prisoner’s Dilemma manifests everywhere in retail: […]
| 9 min readThe color prediction paradox is the trap brands fall into when they try to lock next season’s “winning” colors too early, using top‑down palettes and supplier‑friendly signals, only to discover that real consumer demand moved elsewhere. Three forces make this paradox durable: lead‑time bias (announcing colors 18–24 months ahead), context variance (color meaning flips by […]
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