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The Future Of Denim Post COVID-19

| < 1 min read

This webinar conducted on the 19th June 2020 on Future of Denim covers expert and data-driven views on

a) Consumer Trends
b) Immediate implications and
c) Expectations for the future

Sartaj heads the Design at Pepe Jeans India and has over 20 years of experience leading design and product across leading international brands like Benetton. He has also tried his hand at entrepreneurship. He is also the Chief Product Officer at Turmswear, a new-age digital native brand focussed on the consumer-driven performance setting a direction for the future of denim.

You can watch the full recording below.

Sartaj passionately talks about the Denim Future and summarises the three imperatives

  1. Denim always re-invents, continue to innovate using technology
  2. Create sustainable products and
  3. Create a WOW factor than just creating another product

You can watch our earlier webinar on Future of Fashion Design post-COVID-19.

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