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Category: Trends – Women

What You Need to Know About SS2018 Fashion Weeks From Social Media

We’re living in the age of the fan when success is less often determined by “which” people like your work than by “how many.” This Fashion Week during September & October 2017, social media platform’s fashion community, which boasts 143 million people generated up to 709 million likes, comments, stories and posts. This is nearly triple the […]

on October 23, 2017

SS2018 Fashion Week That Is Taking The Lead

Designer Fashion influences the retail landscape at a consumer level. Much like in the film The Devil Wears Prada, when the evil boss Miranda explains to her fashion-averse assistant Andy, how the very decisions they make in that room, flow all the way down to the very sweater she was wearing. The explanation she gave […]

on September 25, 2017

Summer 2017 and Beyond: Shorts that are sure shot

‘Short’- as in garment, in India, carries a seasonal perception owing to its comfort and casual silhouette suitable for warmer months of the year. This would be true till Mid 2014, not anymore! Take a peek at the history of shorts, through the consumer lens: Summers i.e. April to May 2015 is when the first […]

on May 4, 2017

Jazz Up with Kurtis this Summer

While it’s been a woman’s wardrobe staple for ages, the best part about the humble Kurta is how it constantly reinvents itself to blend in with the times. A perennial ethnic favourite, trends suggest longstanding styles such as the Anarkalis, definitely on a slow down for SS2017, with Straight and A-line silhouettes in medium to […]

on April 12, 2017

Soaring skirt trends for SS-17

Skirts have always been a wardrobe staple for women. And as trends keep evolving, the skirt too has seen various adaptations in silhouettes and patterns. The skirt is versatile and can be worn just as easily to a business meeting as to a brunch party. Pair it with a tee, classic aviators and sneakers or […]

on January 16, 2017

Rising Romper,Playsuit & Jumpsuits for SS 2017

We have already seen a sustained rise in the popularity of the jumpsuit, playsuit and romper over the past few seasons internationally – and data shows that there is search intent for these products even for the upcoming spring-summer season. Jumpsuits and it’s high street replicas have become a regular at fashion weeks – but now […]

on January 8, 2017

Talking Tees

This season’s New York Fashion Week spotted influencers in their best dressed, showing off vintage logo, quirky slogan tees or band t-shirts, giving the rest of their outfit – be it a miniskirt, favorite denim, or even a dress, a ‘laid-back’ feel. It‘s a vibe that says looking good doesn’t have to be complicated or […]

on November 16, 2016

Is it worth the Flare?

During the reign of the skinny, and the recent rise of Athleisure, the new kid on the block is the bell-bottoms or the flared leg bottoms. It isn’t the first time we are seeing this silhouette challenge and demand its position among other fashion favourites. Diving a bit into the history of ‘bell-bottoms,’ starting from […]

on November 8, 2016

The Ultimate Cheatsheet on Duster

Last month, Elle.com did a feature on the 13 most coveted duster jackets for Fall 2016. Their slideshow revealed that almost every high street brand, from Mango to Zara and Topshop, are betting big on the duster coat this Autumn. The question that remains is which dusters to bet on? Thrice As Nice Here’s a […]

on October 28, 2016

Florals stay Bold despite the Monsoons

Even last year this time, high street fashion brands across the globe (Zara, H&M, Topshop, Forever 21), were using separates and dresses in ditsy floral prints on their window mannequins. Two seasons hence, the ditsy print seems to be a thing of the past. It has made way for big, bold, graphic florals, placement florals […]

on October 4, 2016

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